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How to Create Good Link Bait: 6 Steps (with Pictures)



Link baiting is an online promotional tool gaining popularity for its potentiality to increase page ranking and drive maximum traffic to the website. Link baiting involves making use of techniques to get your website linked with other websites that helps in increasing visibility in search engines.



Steps



1. The biggest key in creating good link bait is finding a suitable and appealing topic.Before you write on any subject, research well to figure out answers your target market is looking for.


2. You need an attractive title that will catch attention for you.It should be targeted towards your desired audience, with keywords that are specific to your actual topic.Keyword research tool for PPC campaign can prove to be effective for acquiring this data.


3. In order to get people to link to a piece of content, you need to create a desire in them to share your content with others. It can be a breaking news or a controversial one.


4. Make the content attractive and easy to share with others.Get others involved also. An appealing and useful content instead of selling products can be used to effectively garner links along with prospective clients as it attracts internet surfers, Diggers and Bloggers who in return link to your content, roping in a lot more viewers.


5. Use creative means like gimmicks for creating an effective link bait.


6. A Combination of compelling content and proactive promotion can get the desired results without any hassles.



Tips

  • You should have a good hook to attract people.
  • Linkbaiting uses various types of hooks for catching required back links for the website like controversy hook, joke or humor hook, news hook or resource hook.
  • Controversy hooks help in attracting the attention of viewers. Your opinion to certain issues could yield large amount of backlinks, as there is a scope for other persons to give their comments, either defending or attacking your point of view.
  • Developing pages on your website based on the above types of hooks is a great way to attract visitors to your website. A good link bait strategy could double your traffic and link popularity and even increase search engine rankings dramatically.



Warnings

  • Spamming must be avoided as it has a negative effect upon the viewers



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