How to Divert Internet Traffic to Your Website: 6 Steps
Diverting internet traffic to your website requires knowing how to achieve this using available technology and tools. This article provides some methods for you to implement.
Steps
1. Make your website attractive. This includes:
- Making it easy to navigate.
- Making it easy to read - don't overdo the complexity of language and definitely have everything proofread to avoid awful errors that annoy readers.
- Use clarity when explaining your product or services - people don't appreciate not understanding what is on offer.
2. Sell or offer something worthwhile that people want, and that people want to get online. When you are able to figure out what type of products your target customers want to buy, then selling becomes quite easy. There are certain ways and techniques to find out about the buying requirements of the customers.
- One major problem faced by online companies is that the products they are selling is not needed by people. This is why it is so important to figure from your niche market what products people actually want to buy, so that you can sell items that increase profit. Do some good research before launching, or at least have financial padding to underwrite your experiment.
- Understand the realities of sales online. Most of the time the ratio of online sale is thousands of visitors to just few dollars sale. Although this pattern is common, aim to convert one sale out of every 100 website visitors.
3. Understand the techniques for reducing your site's bounce rate. This is about not only getting your customers to visit, but keeping them as well.
4. Keep updated. Ask your customers about their problems and wants. Find out through surveys and questions about what type of products they are seeking. Thereafter you can create such product and sell them.
- Take care in how you ask - don't make it seem that you're desperate or uncertain.
5. Stay focused on figuring out what is working for your competition. Notice your competitors and what they do to sell their products and how far they have been successful in that. This will help you to plan and earn more profits borrowing off their experiences.
6. Skate around the myths by knowing the facts. There are many myths that are prevalent on the net about the tips and techniques to attracting web traffic. If you can't sort the chaff from the wheat, hire a reputable company to help you. When hiring:
- Ask for references from happy online sites.
- Ask for samples of successful work.
- Ask for a decent price. Compare with others by putting your job out to tender to at least three companies.
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